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As a sales consultant and coach, the question I’m asked most often is this:
“Why don't I do what I know to do?”
I don't know.
My experience in working with my sales clients has shown me all kinds of reasons why they say “no” to just doing what they know they should.
Maybe they:
Don't have time
Don't believe it really makes a difference
Don't think it really will work
Don't believe they deserve the great outcome that comes from doing it
Don't want to do it
Are afraid to get started
Are in the procrastination habit
Have a reason they like to complain
Don't think they are qualified to do it
I wrote this book to help you figure out how to do it anyway. One of the most successful ways to ‘do it’ is to engage someone to do it with you – a partner, a coach, a colleague, a friend. Someone who believes in you and has no hidden agenda for themselves in helping you.....so that you can get rolling and accomplish one thing at a time. Then one day you realize you aren't even conscious that you now do what you know to do and don't even think of it. This is the gift of coaching....easily, without guilt, no should's, shifting to getting things done to make a difference in getting you where you want to go.
Instead of teaching you how to sell, I want to teach you how to prepare to be there when the customer is ready to buy, so it becomes easy, comfortable and happy.
Whether you're a first time salesperson, getting that first client or you've been doing it for years the process is always the same. First decide what you sell, who are you going to sell it to, and then third, be available to deliver what you say you're going to deliver. When you do that well, keep doing it so that you can repeat it and keep the cycle going on and on and on.
This book is intended to be a partner in growing your sales!
Here’s to happy selling!
Debbie Mrazek
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“Debbie’s wisdom is for anyone who has ever thought, sales is so hard. If you want a systematic, simple way to make more sales and enjoy yourself in the process, then you need to get this book today!”
- Tina Ferguson, Award-winning Marketing Guru and author of Marketing Mojo
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© 2008 The Sales Company All Rights Reserved
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